Google has done it again…
Can’t find your website?
Are you lost in this maze called the internet?
You spent all this time and money to get your site indexed and moving up the search engines. You’ve added great content and newsworthy relevant content from other sources because it may appeal to your audience. You have played by the rules and made your site relevant to the viewer/internet searcher. Now your website has disappeared and you are wondering why your SEO company does not have an answer…
But first…what happened recently could affect you with one click of the Google equivalent of the nuclear button.
They have made a change in their algorithm. Google’s algorithm determines where your website ranks for a relevant search. Nobody knows exactly what the algorithm is or savvy Internet Marketing Consultants would do everything they can to game the system. As a Marketing Speaker and Consultant myself I can tell you that all we really have are educated guesses.
The change Google just made regarding the new alogrithm and content farms is to make the viewer experience better…but who decides what is better?
Google does. That’s who.
Isn’t it the viewer that really matters?
According to many educated guessers, Google has decided that websites with similar content to other sites are getting something called the Google SLAP. If your site is full of unique content this should not hurt your…I did say should not.
Nobody knows for sure. The point of this article is not to give all the technical details of how the Google slap works or the definition of a content farm. This article is meant to wake you up to the fact that major search engines can make a change with one click of the button and your website is near extinction.
That is why you need Social Media.
If you are providing great content, resources, a great product and service…Facebook Fans and Twitter followers will decide if you are relevant.
Don’t get me wrong…I love Google and what they have done to bring search and Pay per click where it is today but Social is the new Black.
To learn more of the technical side and the details of the change Google just made check it out right here:
or you can get Social Media Marketing Services right now.